Hilton Head, August 10, 2025
News Summary
Hilton Head has approved the design for a new Aldi grocery store to be located at 80 Matthews Drive within Sea Turtle Marketplace. The approval is pending necessary design adjustments for pedestrian access and lighting. Once completed, the new store will occupy a 20,000 square-foot building and include dedicated parking. The project is anticipated to enhance shopping options in the area, as Aldi continues to expand its footprint in the Lowcountry region.
Hilton Head has approved designs for a new Aldi grocery store to be built at 80 Matthews Drive, located off William Hilton Parkway within Sea Turtle Marketplace. The design was approved by The Town of Hilton Head’s Design Review Committee on March 25, although final approval is contingent upon several adjustments being made.
The committee’s approval requires improvements in pedestrian access, lighting, and grocery cart storage before construction can begin. Spokesperson Heather Woolwine confirmed this requirement and mentioned that once the necessary changes are implemented, Aldi will be able to break ground on the new location.
The new Aldi will feature a freestanding building comprising 20,000 square feet and will include its own parking lot. It will be situated near several notable landmarks, including Homegoods, Northridge Cinema 10, and Hilton Head Island Airport. The site is expected to become a valuable addition to the local community as it expands the shopping options within the area.
Aldi’s proposal to enter Hilton Head dates back to last year when construction and civil engineering companies representing the grocery chain first presented their plans to the town. The Providence Group, which manages the leasing for Sea Turtle Marketplace, announced on social media in February that Aldi along with Fidelity Investments would join the original tenant lineup.
Although no specific construction timeline has been shared, the anticipation around the new store continues to build, especially after an Aldi opened along U.S. 278 in Bluffton earlier this year in January 2023. Furthermore, Aldi has recently secured another location in Beaufort Station slated for construction, demonstrating the brand’s commitment to expanding its presence in the Lowcountry region of South Carolina.
Aldi, established in 1946 by brothers Karl and Theo Albrecht in Germany, has grown into a major global discount grocery chain, renowned for its low-price, no-frills shopping model. The U.S. headquarters is located in Batavia, Illinois, and the company has adapted its offerings to meet American consumer preferences while maintaining its distinctive approach to discounted grocery sales.
As the town of Hilton Head prepares for the arrival of Aldi, residents are hopeful for the new grocery store to enhance community access to affordable groceries and provide an uplifting boost to the local economy.
FAQ
What is the location of the new Aldi store?
The new Aldi store will be located at 80 Matthews Drive, within Sea Turtle Marketplace off William Hilton Parkway in Hilton Head.
What are the conditions for final approval of the store?
Final approval is pending the completion of design adjustments, including improvements in pedestrian access, lighting, and grocery cart storage.
When is the expected construction date for the Aldi store?
No specific construction date has been announced. Groundbreaking is expected once the necessary design changes are made.
How large will the new Aldi store be?
The new store will feature a 20,000 square foot freestanding building with its own parking lot.
Has Aldi expanded in the area recently?
Yes, an Aldi opened along U.S. 278 in Bluffton in January 2023, and another location has been approved for Beaufort Station.
Key Features of the New Aldi Store
| Feature | Description |
|---|---|
| Location | 80 Matthews Drive, Sea Turtle Marketplace, Hilton Head |
| Building Size | 20,000 square feet |
| Parking | Dedicated parking lot |
| Nearby Landmarks | Homegoods, Northridge Cinema 10, Hilton Head Island Airport |
| Construction Status | Pending design adjustments for final approval |
| Expansion Timeline | Groundbreaking after design changes are completed |
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Additional Resources
- Island Packet: Hilton Head Aldi Approval
- Wikipedia: Grocery Store
- Island Packet: Bluffton Aldi Opening
- Google Search: Aldi grocery store expansion
- Island Packet: Aldi’s Business Growth
- Google Scholar: Aldi business model
- AOL: Aldi Product News
- Encyclopedia Britannica: Grocery Store
- Island Packet: Local Crime News
- Google News: Local grocery store expansion
Author: STAFF HERE HILTON HEAD
The HILTON HEAD STAFF WRITER represents the experienced team at HEREHiltonHead.com, your go-to source for actionable local news and information in Hilton Head Island, Beaufort County, and beyond. Specializing in "news you can use," we cover essential topics like product reviews for personal and business needs, local business directories, politics, real estate trends, neighborhood insights, and state news affecting the area—with deep expertise drawn from years of dedicated reporting and strong community input, including local press releases and business updates. We deliver top reporting on high-value events such as the RBC Heritage golf tournament, Hilton Head Island Wine & Food Festival, and the Gullah Celebration. Our coverage extends to key organizations like the Hilton Head Island-Bluffton Chamber of Commerce and Community Foundation of the Lowcountry, plus leading businesses in tourism and hospitality that power the local economy such as Sea Pines Resort and Sonesta Resort Hilton Head Island. As part of the broader HERE network, including HEREAiken.com, HEREBeaufort.com, HEREChapin.com, HERECharleston.com, HEREClinton.com, HEREColumbia.com, HEREGeorgetown.com, HEREGreenwood.com, HEREGreenville.com, HEREHiltonHead.com, HEREIrmo.com, HEREMyrtleBeach.com, HERENewberry.com, HERERockHill.com, and HERESpartanburg.com, we provide comprehensive, credible insights into South Carolina's dynamic landscape.
