RBC Extends Sponsorship for Heritage and Canadian Open

Spectators enjoying the RBC Heritage golf event at Harbour Town Golf Links

hilton head sc, August 19, 2025

News Summary

RBC has announced a multi-year extension of its sponsorship for the RBC Heritage and RBC Canadian Open, ensuring the continuity of these prestigious golf tournaments through 2026. The RBC Heritage at Harbour Town Golf Links in South Carolina is set for April 16, 2026, while the RBC Canadian Open at TPC Toronto is scheduled for June 11, 2026. RBC’s commitment also emphasizes significant charitable contributions, generating substantial economic impact and fostering youth engagement in golf.

Hilton Head Island, South Carolina — RBC has announced a multi-year extension of its title sponsorship for the RBC Heritage and RBC Canadian Open, ensuring the continuation of these significant golf tournaments through 2026.

The RBC Heritage, which has been sponsored by RBC since 2012, will maintain this partnership until at least the 2026 tournament. Scheduled to take place starting April 16, 2026, this prestigious event will unfold at Harbour Town Golf Links, a favorite destination for many of the world’s elite golfers. The RBC Heritage has earned the designation as a PGA Tour Signature Event, highlighting its importance on the tour.

Similarly, the RBC Canadian Open, Canada’s national championship and the third-oldest national championship, will also see an extended sponsorship. The event is set to occur at TPC Toronto at Osprey Valley on June 11, 2026. Its rich history dates back to 1904, making it a cornerstone of Canadian golf.

PGA Tour CEO Brian Rolapp acknowledged RBC’s significant contributions to the sport, noting their vital role in providing opportunities for youth development and creating pivotal moments for professional players. Since becoming a sponsor, RBC has prioritized charitable and community initiatives throughout the U.S. and Canada, focusing on youth engagement, educational support, and arts development.

The RBC Heritage is recognized as one of South Carolina’s largest sporting events, creating substantial economic impacts within the state. The tournament has been hosted at Harbour Town since its inception in 1969, attracting fans and golf enthusiasts alike. Past champions include renowned players such as Justin Thomas, Scottie Scheffler, Matt Fitzpatrick, and Jordan Spieth, further enriching its legacy.

RBC’s commitment to charitable giving is noteworthy, with over $56 million raised for local charities across North America. This generosity has translated into an estimated economic impact of nearly $250 million as of 2024. Additionally, RBC’s Community Junior Golf initiatives have successfully introduced over 55,000 young individuals in Canada to the sport through various programs, including First Tee – Canada and Youth on Course.

In terms of logistics and planning, Tournament Director Steve Wilmot expressed that this long-term sponsorship agreement allows for enhanced planning regarding accommodations, site preparations, and vendor arrangements, which is significantly improved compared to year-to-year contracts.

The 2026 events will be broad-reaching, as they will be broadcast on CBS/Paramount+, GOLF Channel, ESPN+, and Sirius XM, with international distribution managed by the PGA Tour’s World Feed. This ensures that a global audience will have access to watch these significant events in the world of golf.

About RBC Heritage

Founded in 1969, the RBC Heritage has consistently attracted top-tier golfers and is renowned for its unique course design at Harbour Town Golf Links. Its grassroots and community-focused initiatives have helped foster a love for golf across generations.

About RBC Canadian Open

Established in 1904, the RBC Canadian Open carries a rich tradition and serves as a celebration of Canadian golf. Its historical significance within the community and the PGA Tour exemplifies RBC’s dedication to sport, culture, and charity.

Future Implications

The extension of these sponsorships not only secures the future of significant golf events but also reinforces RBC’s role in fostering community growth, charitable contributions, and the nurturing of young talent in the sport.

FAQ Section

What is the RBC Heritage?

The RBC Heritage is a prestigious PGA Tour golf event held annually at Harbour Town Golf Links on Hilton Head Island, South Carolina. It is recognized as a Signature Event.

When is the next RBC Heritage scheduled?

The next RBC Heritage is scheduled to take place from April 16 to April 19, 2026.

What is the significance of RBC’s sponsorship?

RBC’s sponsorship supports professional tournaments while contributing to community and charitable initiatives, making a substantial impact on youth programs, education, and the arts.

What are the upcoming events related to RBC sponsorship?

Besides the RBC Heritage, RBC has also extended its sponsorship for the RBC Canadian Open, which is set for June 11, 2026, at TPC Toronto at Osprey Valley, Ontario.

How has RBC contributed to golf?

RBC supports golf through sponsorships, community programs like junior golf initiatives, and charitable activities, raising substantial funds for local causes across North America.

Key Features

Feature Details
Sponsorship Duration Multi-year extension through 2026
Locations RBC Heritage: Hilton Head Island, SC; RBC Canadian Open: Ontario, Canada
Economic Impact Generated nearly $250 million as of 2024
Charitable Contributions Raised over $56 million for local charities across North America
Broadcasting CBS/Paramount+, GOLF Channel, ESPN+, Sirius XM, PGATour’s World Feed

Deeper Dive: News & Info About This Topic

HERE Resources

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Additional Resources

STAFF HERE HILTON HEAD
Author: STAFF HERE HILTON HEAD

The HILTON HEAD STAFF WRITER represents the experienced team at HEREHiltonHead.com, your go-to source for actionable local news and information in Hilton Head Island, Beaufort County, and beyond. Specializing in "news you can use," we cover essential topics like product reviews for personal and business needs, local business directories, politics, real estate trends, neighborhood insights, and state news affecting the area—with deep expertise drawn from years of dedicated reporting and strong community input, including local press releases and business updates. We deliver top reporting on high-value events such as the RBC Heritage golf tournament, Hilton Head Island Wine & Food Festival, and the Gullah Celebration. Our coverage extends to key organizations like the Hilton Head Island-Bluffton Chamber of Commerce and Community Foundation of the Lowcountry, plus leading businesses in tourism and hospitality that power the local economy such as Sea Pines Resort and Sonesta Resort Hilton Head Island. As part of the broader HERE network, including HEREAiken.com, HEREBeaufort.com, HEREChapin.com, HERECharleston.com, HEREClinton.com, HEREColumbia.com, HEREGeorgetown.com, HEREGreenwood.com, HEREGreenville.com, HEREHiltonHead.com, HEREIrmo.com, HEREMyrtleBeach.com, HERENewberry.com, HERERockHill.com, and HERESpartanburg.com, we provide comprehensive, credible insights into South Carolina's dynamic landscape.

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