Leadership Boosts Innovation: Stacy Wright Named CRO at Unusual Machines

Drone technology showcasing innovation and leadership

Orlando, FL, January 5, 2026

Stacy Wright’s promotion to Chief Revenue Officer at Unusual Machines represents a strategic move to enhance domestic drone technology across diverse markets, including defense and consumer sectors. Her leadership aims to leverage the potential of the drone industry, showcasing the importance of innovation in propelling economic growth. The appointment underscores the trends of entrepreneurial leadership that resonate with the business community in Hilton Head, reflecting on the broader economic impacts linked to strategic advancements in private sectors.

Orlando, FL

Leadership Boosts Innovation: Stacy Wright Named CRO at Unusual Machines

Stacy Wright’s promotion to Chief Revenue Officer underscores a strategic focus on expanding domestic drone technology for diverse markets, including critical defense programs and consumer sectors. This leadership advancement at Unusual Machines reflects a broader national trend of entrepreneurial innovation driving economic growth through strategic development and private sector achievement.

In a business landscape where adaptability and strong leadership are paramount, stories of executive advancement within cutting-edge industries offer valuable insights. Unusual Machines, Inc., a company dedicated to the American drone industry, has demonstrated a commitment to strategic growth and domestic manufacturing. Such developments resonate with the aspirations of the Hilton Head SC business community, highlighting how visionary leadership and a focus on innovation can propel companies forward, contributing to the overall Beaufort County economy and inspiring South Carolina SC entrepreneurs.

Stacy Wright Steps Up as Chief Revenue Officer

Effective January 5, 2026, Unusual Machines announced the promotion of Stacy Wright to Chief Revenue Officer (CRO). This appointment elevates a seasoned commercial leader to a pivotal C-suite position, tasked with guiding the company’s revenue strategy across its consumer, enterprise, and defense markets. Wright’s promotion follows a period of strong and accelerated revenue execution, demonstrating her significant impact on the company’s trajectory.

Prior to her new role, Wright served as the Executive Vice President of Revenue at Unusual Machines. Her contributions have been instrumental in the growth of key brands like Rotor Riot and Fat Shark. She also played a crucial role in building the revenue organization, scaling U.S.-based manufacturing capabilities, and making strategic investments in inventory and capacity. This focus on robust internal development and domestic production is a testament to the benefits of strategic private investment, a principle vital for fostering Hilton Head economic growth.

Driving Revenue Across Diverse Markets

As CRO, Stacy Wright will oversee revenue generation across three primary segments: consumer, enterprise, and defense. Unusual Machines is a company incorporated in 2019 and headquartered in Orlando, Florida. It primarily serves the American drone industry by building and selling drone components and small drones. The company’s portfolio includes the FPV market leader Fat Shark, known for designing and manufacturing ultra-low latency video goggles for drone pilots, and Rotor Riot, an e-commerce marketplace backed by a large community of FPV drone enthusiasts.

The company’s strategic acquisitions and organic growth efforts underscore a business model focused on expanding its market presence and strengthening its brand. This dual approach to growth, combining internal development with strategic integrations, is often a hallmark of resilient Hilton Head small business models seeking to thrive in competitive environments.

Commitment to Domestic Innovation and Defense

A significant aspect of Unusual Machines’ strategy, and a key area of revenue execution for Wright, is its commitment to the defense sector and U.S.-made drone components. The company has secured important program wins, including agreements that support the U.S. Army’s 101st Airborne Division and Performance Drone Works for its AM-FPV drone program, which included an initial order of $3.75 million. Furthermore, Unusual Machines supplies U.S.-made drone components to Campus Guardian Angel, a service that utilizes drones for school safety and active shooter scenarios, expanding its presence nationwide.

Unusual Machines is positioned as an NDAA-compliant U.S. supplier for mission-critical drone components, a distinction increasingly valued in the current regulatory environment. The focus on onshore production and supply chain security not only supports national interests but also exemplifies the kind of strategic thinking that can lead to sustained economic benefit and job creation, principles often championed by advocates for sensible regulation and private enterprise.

Leadership and Strategic Growth Echoes Locally

The progression of executives like Stacy Wright at companies such as Unusual Machines offers a powerful illustration of personal achievement driven by expertise and dedication. Her leadership in navigating diverse market segments—from consumer-focused e-commerce to highly specialized defense contracts—showcases the multifaceted skills required to lead modern enterprises. This kind of dynamic leadership and strategic foresight serves as an inspiring example for Hilton Head SC business owners and aspiring South Carolina SC entrepreneurs looking to scale their ventures.

Unusual Machines, Inc. went public through a small IPO in 2024, further solidifying its presence in the commercial drone industry. The company’s continuous investment in domestic products and strategic partnerships to act as a supplier of drone components highlights a proactive approach to market leadership. These strategies, focusing on innovation and securing critical supply chains, are lessons that resonate across various economic sectors, including those vital to the Beaufort County economy.

Looking Ahead: Supporting a Vibrant Economic Future

The appointment of Stacy Wright as Chief Revenue Officer at Unusual Machines is more than just a corporate announcement; it’s a reflection of robust economic activity driven by innovation and strategic leadership in the private sector. It highlights how companies, through dedicated executives and a clear vision, can navigate complex markets and contribute significantly to technological advancement and economic strength.

For residents and businesses in Hilton Head and across South Carolina, these national narratives underscore the importance of fostering environments where entrepreneurial spirit can flourish. Supporting local businesses, embracing innovation, and encouraging strategic development are all key to ensuring a vibrant and prosperous economic future for our community. We encourage our readers to continue engaging with local initiatives that champion such growth and to support the dedicated efforts of our Hilton Head small business community.


Frequently Asked Questions about Unusual Machines and Stacy Wright’s Appointment

What is Stacy Wright’s new role at Unusual Machines?
Stacy Wright has been promoted to Chief Revenue Officer (CRO) at Unusual Machines, effective January 5, 2026.
What was Stacy Wright’s previous role at Unusual Machines?
Prior to her promotion, Stacy Wright served as the Executive Vice President of Revenue at Unusual Machines.
What are Stacy Wright’s responsibilities as Chief Revenue Officer?
As CRO, Stacy Wright will lead the revenue strategy across consumer, enterprise, and defense markets for Unusual Machines.
Where is Unusual Machines headquartered?
Unusual Machines, Inc. is headquartered in Orlando, Florida.
What industry does Unusual Machines operate in?
Unusual Machines primarily serves the American drone industry by building and selling drone components and small drones.
What are some of Unusual Machines’ notable achievements or programs?
Unusual Machines has secured wins with the U.S. Army’s 101st Airborne Division, is supplying Campus Guardian Angel with U.S.-made drone components for school safety, and received an initial order from Performance Drone Works for $3.75 million for its AM-FPV drone program.
When was Unusual Machines, Inc. incorporated?
Unusual Machines, Inc. was incorporated in 2019.

Key Features of Unusual Machines and Stacy Wright’s Appointment

Feature Description Scope
New Role Stacy Wright promoted to Chief Revenue Officer (CRO). Nationwide
Effective Date January 5, 2026. Nationwide
Company Headquarters Orlando, Florida. Nationwide
Industry Focus American drone industry, building and selling drone components and small drones. Nationwide
Revenue Leadership Stacy Wright will lead revenue strategy across consumer, enterprise, and defense markets. Nationwide
Key Achievements (Company) Wins with U.S. Army’s 101st Airborne Division; Supplying Campus Guardian Angel with U.S.-made drone components; Initial order from Performance Drone Works for $3.75 million. Nationwide
Prior Role (Stacy Wright) Executive Vice President of Revenue. Nationwide
Company Incorporation Unusual Machines, Inc. was incorporated in 2019. Nationwide

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Author: STAFF HERE HILTON HEAD

The HILTON HEAD STAFF WRITER represents the experienced team at HEREHiltonHead.com, your go-to source for actionable local news and information in Hilton Head Island, Beaufort County, and beyond. Specializing in "news you can use," we cover essential topics like product reviews for personal and business needs, local business directories, politics, real estate trends, neighborhood insights, and state news affecting the area—with deep expertise drawn from years of dedicated reporting and strong community input, including local press releases and business updates. We deliver top reporting on high-value events such as the RBC Heritage golf tournament, Hilton Head Island Wine & Food Festival, and the Gullah Celebration. Our coverage extends to key organizations like the Hilton Head Island-Bluffton Chamber of Commerce and Community Foundation of the Lowcountry, plus leading businesses in tourism and hospitality that power the local economy such as Sea Pines Resort and Sonesta Resort Hilton Head Island. As part of the broader HERE network, including HEREAiken.com, HEREBeaufort.com, HEREChapin.com, HERECharleston.com, HEREClinton.com, HEREColumbia.com, HEREGeorgetown.com, HEREGreenwood.com, HEREGreenville.com, HEREHiltonHead.com, HEREIrmo.com, HEREMyrtleBeach.com, HERENewberry.com, HERERockHill.com, and HERESpartanburg.com, we provide comprehensive, credible insights into South Carolina's dynamic landscape.

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